Maloprodaja

Maloprodaja, or retail in English, refers to the process of selling goods and services directly to consumers for personal use. This sector encompasses various types of businesses, including physical stores, online platforms, and kiosks, and it serves as the final link in the supply chain between producers and consumers. Retail operations involve purchasing products from wholesalers or manufacturers, managing inventory, marketing products, and serving customers. The focus is on providing customer service, creating an appealing shopping environment, and enhancing customer experience to drive sales. Retail can vary significantly in terms of the types of goods sold, business models, and customer demographics, ranging from small independent shops to large multinational chains. It plays a crucial role in the economy by fostering consumer spending, generating employment, and contributing to the growth of industries. Effective retail strategies often include understanding consumer behavior, utilizing technology for efficiency, and adapting to market trends.