Google Update

A Google Update refers to changes or modifications made to Google's search algorithms and systems that impact how web pages are ranked in search engine results. These updates can influence the visibility and traffic of websites, often aimed at improving the quality of search results, enhancing user experience, and combating spam or low-quality content. Google frequently rolls out updates, some of which are minor tweaks, while others are significant algorithm changes known as core updates. These updates can affect factors like keyword relevance, content quality, site speed, mobile-friendliness, and link authority. Website owners and digital marketers closely monitor these updates to adapt their search engine optimization (SEO) strategies accordingly.